Case Study Page: BICSI Learning Academy

Flymark's video production services helped BICSI with higher website traffic and student engagement.

The Core Problem

BICSI Learning Academy in Tampa, Florida, wanted to overcome the challenge of enrolling students under the age of 30. They needed their marketing material to convey the vibrant atmosphere and learning opportunities that the academy provides to a younger demographic. BICSI sought for strategic media that could bridge the communication gap and gather greater interest from more diverse age groups.

The Flymark Media Solution

To address this, Flymark began concept planning for a series of indoor drone tours that would convey a feeling while putting the spotlight on the academy's facilities. Our drone cinematography included modern CGI titles to help viewers understand the layout of the academy, paired with high-energy music to create a vibrant video sequence. To showcase the flow of the campus, our FPV drone tour started by flying through the main entrance, guiding viewers past the reception, into the training rooms, through the cafe, and finally, concluding in the high-tech data center.

As a strategic media company, we then guided BICSI on the impactful implementation of their video asset post-production. We planned for media deployment across multiple marketing channels such as Meta and YouTube ads, shared personalized YouTube links directly with prospects, and embedded the video content in strategic cold email outreach campaigns.

The Results

28%

Growth in Young Applications

42%

Increased Website Traffic

35%

Jump in Social Engagement

The integration of Flymark's drone videography on BICSI's social media, email marketing campaigns, and YouTube delivered immediate and measurable results. Within just six months, there was a 28% growth in applications from students under 30. Moreover, BICSI saw a 42% rise in their website traffic, proving the new visuals successfully gathered the student engagement they sought. This online momentum continued, creating a stronger emotional appeal with BICSI's target audience, achieving a 35% increase in social media engagement.

BICSI Learning Academy's results prove that our drone video services can deliver higher student engagement and enrollment for academies, schools, and universities.

Our Work

Video reviews

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FAQ

Answers to questions you might have about FLYMARK.

What exactly is Flymark, and how can you help me get results?

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Flymark is a strategy-first partner, not just a video team. We kick things off with a discovery call to understand your goals and any conversion blockers. Once we’re clear on your situation, we map out a practical plan and roll out strategic cinematography - FPV drone tours plus handheld storytelling that drive results.

We help boost your conversions by creating media that helps people connect with your brand before they ever set foot on-site. This can lead to more foot traffic, better reviews, lower bounce rates, and stronger performance across key metrics.

What makes Flymark different from other video production companies?

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We don’t just show up and shoot. We start by lining up your marketing goals and build a plan so every shot ties back to measurable outcomes. This strategy-first approach ensures that every frame, every shot, and every edit is designed to achieve measurable results for your businesses. We believe in creating immersive storytelling that not only looks world-class but also drives real business outcomes like increased ad performance, higher social media engagement, and more first-time visitors. 

After filming, we hand over a simple step-by-step guide that helps you leverage your media assets in a way that keeps the results multiplying long after the ground staff packs up.

What kind of results have your clients seen from a Flymark media campaign?

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  • Florida Mall saw 25% growth in foot traffic conversion and 40% higher social media engagement.
  • ICON Park witnessed a 19% increase in first-time visitors in three months. They also saw a 24% increase in positive online mentions.
  • AGM University saw a 20% increase in out-of-state applications after their video launch and a 35% boost in ad performance on social posts with FPV drone tours.
  • Venture X achieved a 21% increase in office rentals within two months.
  • Greystar (for select properties) saw a 22% increase in leasing inquiries and a 35% rise in website engagement.

You mention FPV drone tours and handheld videography. How do they work together?

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FPV (first-person view) drone footage gives viewers a sense of a space's scale and energy that feels like they're flying through it. We combine this with handheld videos that focus on intimate, human-scale details - the texture of a lobby, the emotion on a person's face, or the flow of an event. When we pair the two up and stitch the story together, you get a complete, authentic view that stands out and sticks.

What types of businesses and industries do you work with?

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  • Hotels & Resorts: An aerial drone video tour inspires bookings by showcasing the complete guest experience, through aerial imagery or ground videography.
  • Schools & Universities: Our drone pilots control the maneuvering of remote controls that connect with prospective students by sharing the campus feel and community life.
  • Retail & Shopping Centers: Our drone footages and handheld videography bring the atmosphere and flagship stores to life and drive foot traffic.
  • Event Venues & Theme Parks: Our drone videos and ground video production capture the energy and scale of a location to boost bookings.
  • Real Estate & Coworking: Flymark's drone tour solutions help real estate agents and agencies cut vacancy by creating lifestyle experiences, going beyond just static photos of square footage through indoor and aerial footage.
  • Gyms, Wellness & Medical: Our aerial or indoor drone videography builds credibility by showing a warm, inviting environment through cinematic storytelling with the help of our drone operators and ground support team.

How do I get started with Flymark?

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The first step is booking a strategy session with our team. We'll discuss your vision, your marketing goals, and how we can apply our full production expertise, from creative concept to final delivery. We look forward to hearing from you.